SportNation - formerly known as ‘Bet on Brazil’, and formerly a homage to the sometime footballer and sports presenter Alan Brazil, familiar to many people from the talkSPORT radio station.
Brazil is central to the brand, with his name and image featuring prominently throughout the site. Contrary to what one might expect from such an association, however, SportNation is not just about football betting, with such markets as horse racing, tennis and golf also represented.
The initial impression is of quite a comprehensive offering for a site that was only launched in 2016.
The SportNation site is decked out in a grey and turquoise colour scheme that isn’t exactly spectacular, but nonetheless shows a site that is very much focused on its central purpose of sports betting.
Everything loads quite quickly on the site and the navigation process is simple enough, although we did also come across a few blank pages, which we are hopeful of the site ironing out over time. The site also incorporates a comprehensive casino games section, powered by software from two of the leading suppliers out there, iSoftbet and NetEnt.
As you might expect given the man who provides the site’s theme, football betting is quite strong here. You can have a flutter on the likes of the English Premier League, Champions League, Europa League and all manner of other matches and competitions in both obvious and less-obvious countries across the world.
However, in keeping with Brazil’s own passion for various other sports, there are many other markets available on the site, including the likes of horse racing, tennis, golf, basketball, badminton and American football. The site also allows you to bet on the actions of individual players, not just the sporting fixtures themselves.
If you need a bit of help while using the SportNation site, there’s a comprehensive FAQs section that you can consult, covering everything from registration, login, deposits and withdrawals to the process of making a bet, the site’s promotions and offers and Alan Brazil himself.
Alternatively, you can send the site team an email – you’ll find it at the bottom of the homepage – or use the ‘live chat’ feature that is available from 12:00 to 17:30, Monday to Friday, excluding Bank Holidays.
Live betting is available on both football and tennis, and there are even various virtual sports betting games available, ranging from Dashing Derby and Platinum Hounds to Fantastic League and Slot Cars.
As aforementioned, SportNation also has a casino section, so in the perhaps unlikely event that you get bored of any of the sports betting, you can while away many an enjoyable hour on the likes of American Roulette, Blackjack Multi-Hand and Baccarat Professional Series.
The slots games, meanwhile, encompass such popular titles as Jimi Hendrix, Spinata Grande and the ever-ubiquitous Starburst.
SportNation shows plenty of signs of its relative youth in its lack of additional features alongside the sports betting, although it does at least impress with its breadth of varied promotions.
At the time of our visit for this review, for example, the site was offering a 50% deposit match up to £50 for those making a first deposit of between £10 and £100, as well as a free £10 in-play bet and £25 in free accumulator bets every week.
Depositing is straightforward, and can be done with either Visa or MasterCard credit or debit cards. The minimum deposit amount is £5, and no fees are deducted for the right to make a deposit.
Requesting a withdrawal is as simple as heading to the My Account section of the site, clicking on Withdraw and specifying the amount that you would like to withdraw and how you would like to withdraw.
There are no fees to be paid for a withdrawal, and you can expect your request to be processed within 48 hours, although it may take between three and half working days for you to actually receive your money.
SportNation doesn’t have an absolutely dazzling range of additional features, and it isn’t presently a complete replacement for one of the many better-known UK sports betting portals.
Nonetheless, the site is fun and interesting – much like Brazil himself – and offers a broader range of markets and promotions than you might have expected from such a young online bookie.